Turn your business into a brand that grows.

We handle the strategic thinking and marketing execution that gets your business seen, heard and chosen.

5+ yearsOf founder expertise and industry insight
15+ brandsTransformed across education, tech, agriculture and health
$115K+Attributed campaign revenue

Brand builder and growth partner for visionaries.

The Bloom Startup is a brand development and marketing agency in Lagos, founded in 2024. We work with businesses, startups, experts and public-facing personal brands across Nigeria, Canada, the UK and the US.

Brand moodboard pages being arranged on a white wall

What we do

These services can be used on their own or combined into a package, but we lead every engagement with strategy.

Brand development

Brand strategy, positioning, messaging, naming, visual identity and guidelines.

Helps you be clear and consistent.

Digital marketing and paid ads

Campaign strategy, paid ads, email marketing, funnels and performance reporting.

Helps you reach the right audience and generate leads.

Social media and content

Content strategy, calendars, copywriting, design, video and community management.

Helps you stay visible every week.

PR and public communication

Media relations, press materials, public messaging and reputation monitoring.

Helps you shape how you are perceived.

Websites and sales funnels

Website design and development, landing pages, lead magnets, quiz funnels and sales funnels.

Helps you turn visitors into enquiries.

Business strategy and growth consulting

Business model and strategic planning, marketing audits, growth plans, client acquisition systems and marketing team setup.

Helps you set priorities and grow steadily.

What this means for you

Business owners

You want a profitable business that does not depend on you doing everything.

  • We sharpen your positioning, messaging and visual identity. You compete on how clearly you show your value, in words and visuals, not on being the cheapest.
  • We create brand guidelines and templates for your team. Every page, post and document looks and sounds the same, without you checking each one. We also help you build your team.
  • We build the content, campaigns and funnels that keep the right people coming.

Startup founders

You have built the product or the idea. Now people need to understand it and trust it enough to adopt it.

  • We build a launch-ready brand from day one: naming, brand strategy and visual identity.
  • We develop a go-to-market plan built on thorough research into your market, audience, competitors and pricing.
  • We write the copy and build the landing pages and funnels that turn visitors into sign-ups and enquiries.

Experts, professionals and personal brands

You know your field. Now be seen, heard and trusted for what you stand for.

  • We help you define your brand clearly: who you are, what you stand for and who you serve. We turn that into a brand development strategy, so every message, offer and price follows from it. People know what to hire you for, and why it costs what it does.
  • We turn your experience, expertise and thinking into a story, a content calendar and templates. You always know what to post.
  • We support the creation too: video, design, podcasts and more. You get the help you need to fuel your brand’s growth.

How we work

This is what to expect from the day you say yes.

Discovery

We learn your goals, audience and challenges, agree the scope and confirm which of our services fit.

You receiveA clear scope, timeline and next steps.

Insight

We study the vision behind the brand, the market and competitors, the audience and the solution itself, and find what is holding growth back.

You receiveA findings summary with your biggest priorities.

Roadmap

We turn the insight into a roadmap with priorities, deliverables and timelines.

You receiveA roadmap you approve before work begins.

Execution

We carry out the roadmap across the services you need, as one team working to one plan.

You receiveThe finished work as scoped: brand assets, content, campaigns, websites, PR and strategy.

Measurement

We track results against the goals we agreed, report clearly and use what we learn to improve the next cycle.

You receiveClear reports and a plan for what comes next.

Industries we have worked in

Whatever you sell, we can work out how to market it.

B2B and corporate

  • HR consulting
  • Professional coaching
  • Facility management

B2C and lifestyle

  • Fashion and apparel
  • Food and beverage
  • Personal brands

Specialist and niche

  • Animal health solutions
  • EdTech platforms
  • Healthcare services

Selected work

Client names are kept private.

Client work, Canada

An HR consulting firm

Background
A new business with no online presence and no digital footprint. We began with a collaborative discovery session with the founder.
Delivered
Brand strategy document (vision, mission, positioning), website copy informed by that strategy, visual and verbal identity, brand communication, social media marketing strategy, social media page setup and launch copy.
Client work, Lagos

A medical and healthcare solutions company

Background
A healthcare solutions company that needed a clear brand foundation.
Delivered
Brand strategy, logo and website copy.
Client work, Lagos

A facility management company

Background
A Lagos company building its brand and its team at the same time.
Delivered
Brand strategy, logo, business identity (ID cards, stationery, apparel designs), talent acquisition (scouting, interviewing, hiring and onboarding), content calendars, fully optimised social media pages and design templates.
Client work, United States

An EdTech company

Background
A US EdTech company preparing to launch and to define its business strategy.
Delivered
Social media launch campaign, website collaboration with copy review and suggestions, pricing research, market and audience research, outreach, and an introduction to a funding pipeline.
Social media

Growing and rebuilding pages

Results
A page grown from zero to 200+ followers in three months.
A page grown from 2,000 to about 6,000 followers in under two years.
Pages revamped from scattered to polished, with messaging that attracts the right audience.

What clients say

Before working with The Bloom Startup, I was struggling with what to post and how to post it, and I didn’t even know what I wanted. The sessions helped me put words to every thought. I often go back to the documentation from our sessions, and I’m still in awe of how accurate everything is. It’s excellent to the last ‘T’, and I can’t wait to start.

Victoria
Personal brand

The rebranding process went beyond my expectations. I expected it to take much longer, but everything was delivered in a short time. I felt safe throughout, I would gladly recommend The Bloom Startup, and my business dream feels fulfilled.

Bolajoko
Fashion brand

Marketing skills for the next generation.

Through Digital Career Launchpad, we teach practical marketing skills to graduates, NYSC members and early-career professionals in Nigeria, using real projects and portfolio building.

@digitalcareerlaunchpad on Instagram

Free live workshop

From Posting to Getting Paid. Wednesday, 4 November, 7:00 PM WAT, on Google Meet.

Register free on Instagram

Social Media Marketing Track

A 12-week practical program. Enrolment opens after the workshop.

Business Clarity Assessment

A short quiz that shows where your brand and client acquisition stand today, and what to fix first.

Start the assessment

Contact

Tell us where you are and what you want to change.

Book a discovery call

Email
info@thebloomstartup.com

Social
Instagram, TikTok: @thebloomstartup

Based in Lagos, Nigeria.